Destination Details

In the know:

• Elevation 3,300 feet
• Nearly 80% of the land in the Verde Valley is National Forest
• Cottonwood was incorporated in 1960
• 2019 Census population: 12,253

Mission Statement for the City of CottonwoodInspiring a vibrant community

Vision Statement

• The City of Cottonwood strives to maintain a uniquely desirable and sustainable community.
• We are unique because of our people, our grand natural resources, public amenities, leadership, diversity and home town atmosphere.
• We will continue to conserve, preserve and manage our precious resources, including the Verde River and its unique riparian habitat.
• We will enhance our position as the economic center for the Verde Valley, providing retail, medical, education, transportation, recreation and tourism.
• The City of Cottonwood provides leadership and solutions to ensure a prosperous community where a diversity of people and nature thrive. 

Our Core Values

• We are Welcoming - Attractive, Beautiful, Caring, Charming, Civil, Comfortable, Friendly, Fun, Generous, Intimate, Inviting, Open, Social, Supportive, Thriving 
• We are Vibrant - Active, Burgeoning, Confident, Connected, Cool, Dynamic, Engaging, Enthusiastic, Exceptional, Flourishing, Funky, Hopeful, Quality-Driven, Revitalized, Visionary, Well-known 
• We are Diverse - Accepting, Collaborative, Cooperative, Creative, Cultured, Educated, Enlightened, Inclusive, Progressive, Sophisticated, Unique, Worldly 
• We are Reliable - Consistent, Dependable, Ethical, Historic, Organized, Productive, Responsible, Service-Oriented, Stable, Trustworthy, Well-Run 
• We are Sustainable - Affordable, Connected, Flexible, Forward-Thinking, Inventive, Involved, Knowledgeable, Motivated, Nurturing, Prosperous, Self-Aware, Supportive, Timely, United