Social Media Coop Program
Program Overview:
The Social Media Co-op Program is a partnership between the City of Cottonwood and local businesses to amplify their reach through targeted social media efforts. By leveraging Visit Cottonwood’s established social media platforms and expertise, businesses can access a larger audience, promote their services, and contribute to the destination's brand narrative.
The Social Media Co-op Program is a partnership between the City of Cottonwood and local businesses to amplify their reach through targeted social media efforts. By leveraging Visit Cottonwood’s established social media platforms and expertise, businesses can access a larger audience, promote their services, and contribute to the destination's brand narrative.
How it Works:
Please complete the form below to let us know you’re interested in participating and to provide valuable input on how we can best represent your business.
Afterward, Visit Cottonwood’s social media manager will reach out to discuss your goals, content creation, post strategy, hashtags, and more. She will also schedule a visit to your business to capture video and photos.
Using this content, the social media manager will create and share a post about your business on Visit Cottonwood’s Facebook and Instagram accounts, leveraging our audience to generate engagement.
Please note, if you'd like us to feature a paid service—such as a meal, wine tasting, or other experience—it must be provided complimentary to Visit Cottonwood’s social media team. We create and share this content at no cost to you as part of promoting your business.
Please complete the form below to let us know you’re interested in participating and to provide valuable input on how we can best represent your business.
Afterward, Visit Cottonwood’s social media manager will reach out to discuss your goals, content creation, post strategy, hashtags, and more. She will also schedule a visit to your business to capture video and photos.
Using this content, the social media manager will create and share a post about your business on Visit Cottonwood’s Facebook and Instagram accounts, leveraging our audience to generate engagement.
Please note, if you'd like us to feature a paid service—such as a meal, wine tasting, or other experience—it must be provided complimentary to Visit Cottonwood’s social media team. We create and share this content at no cost to you as part of promoting your business.
Program Benefits:
- Increased Exposure: Feature your business on Visit Cottonwood’s social media channels with thousands of followers.
- Professional Support: Access to high-quality content creation and social media marketing strategies.
- Collaborative Promotion: Align your messaging with The City of Cottonwood’s campaigns for greater impact.
Eligibility Criteria:
- Must be a locally owned and operated business.
- Aligns with Visit Cottonwood’s mission and brand values.
- Tourism-related or appeals to visitors (e.g., lodging, dining, attractions, events, retail).
Program Components:
1. Social Media Features
1. Social Media Features
- Dedicated Post: One post on each of Visit Cottonwood’s social media channels (Facebook & Instagram)
- Tagging and Links: Inclusion of business tags, hashtags, and direct links to booking or shopping pages.
- Professional photos/videos produced by Visit Cottonwood.
- Engaging captions that resonate with the target audience.
- All rights to content produced belong solely to Visit Cottonwood.
- Report on engagement, reach, and other key metrics.
How to Apply
Complete the Social Co-op Program Application available below.
Complete the Social Co-op Program Application available below.
For inquiries, please contact:
Tricia Lewis
Email: [email protected]
Tricia Lewis
Email: [email protected]
